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A Little Island In a Sea of Kickstarts [Monday Meeting Notes]

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  • A Little Island In a Sea of Kickstarts [Monday Meeting Notes]

    V20 Beckett’s Jyhad Diary art by Mark Kelly



    I just got off the phone with an old friend wanting advice on their new Kickstarter they’re hoping to run. This is not the first time I’ve been asked to help friends new to the wonders of Kickstarter, and I’m always glad to give some thoughts. My first question is always: Why Kickstarter?

    Just in working out that question, I’ve actually had folks realize that they did not, in fact, need crowdfunding for their project, and that by using KS they would actually be taking on a whole lot of hassle and expense they didn’t actually need. But their bosses thought Kickstarting was a magic money fountain, so they were pushed into using it.

    Kickstarter is NOT a magic money fountain.

    You can do quite well with the amounts raised, even in the tabletop RPG business (Hi, John! Hi, Monte!), but the KS and then the post-KS fulfillment is a huge amount of work that I guarantee eats up a huge percentage of the pledge dollars raised that aren’t ear-marked for printing and shipping the ...


    Onyx Path
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