That's my impression as well. Compared to Games of Divinity, this write-up seems to focus more on Makarios spreading his sigil specifically rather than his merchant empire in general. There's a lot you can do with that (dreams as a metaphor for desires, choosing to prey on human greed over any other suitable means, the boundary between the real and unreal, etc.) but the text doesn't delve into the implications, so it kind of falls flat.

Still really happy with it though. Makarios is tied with Sigereth as my favourite demon and this is the only issue of Hundred Devils Night Parade...